I study how people think, decide, and influence.

Dr. Haniyeh Yousofpour is a Harvard-educated, award-winning professor, consultant, and speaker specializing in negotiation, leadership, and organizational change.
Her work sits at the intersection of psychology, business strategy, and human behaviour—helping people understand not just what decisions are made, but why they happen.


Over the past decade, she has worked with multinational organizations, public sector institutions, and executive teams across industries—guiding transformation, strengthening leadership, and improving how people collaborate and perform. Her approach has been applied across diverse contexts and cultures, shaped by experience working and teaching globally.
At the core of her work is a simple belief: influence is not a fixed skill—it’s something you can understand, develop, and apply intentionally.
Through her methodology, she helps individuals recognize their strengths, navigate complex dynamics, and approach conversations and decisions with greater awareness and adaptability.


Dr. Yousofpour holds advanced degrees in business and human behavior, including training from Harvard Business School.
She has taught MBA and executive-level courses at leading institutions and has received multiple awards for teaching excellence.
Her work has been recognized through numerous awards, including the Queen’s Platinum Jubilee Award for community service.
She also serves as a Board Member on the Premier’s Council on Equality of Opportunity.


In addition to her academic and consulting work, she is a sought-after keynote speaker on leadership, negotiation, diversity, and human dynamics—known for delivering insights that are both practical and deeply thought-provoking.
Her work ultimately centers on one idea:
When you understand how influence really works, you approach every conversation—and every decision—differently.
She is a rare combination of knowledge and skill, able to teach a variety of groups under different conditions while consistently delivering exceptional results.
Norbert G.
Salzburg AG
Dr. Yousofpour is an excellent instructor—engaging, practical, and easy to follow. Participants leave with tools they can apply immediately.
Vajitha G.
Ministry of Children, Community, and Social Services
Her expertise spans negotiation, decision-making, and emotional intelligence, all delivered with remarkable clarity and depth.
Niloofar M.
Olympus Canada